Travel category overview
We know that Brits love their holidays; we represent an audience of 64m holidaymakers. Travel is at the heart of our business and we get it.
FLY by EYE
Our external signage at Bali (Bandara Ngurah Rai) Airport enables brands’ to impactfully harness the decision making and spending power of this affluent and growing passenger crowd.
But it’s not just about the decision makers frequenting business class. Leisure travellers themselves take advantage of time outside of the busy routine to consider big ticket purchases and major life choices like a new car, job or house making it the perfect environment for finance, travel and automotive brands.
Category studies
Beauty Research
Category Insights into the beauty sector across Eye’s UK airports.
FMCG
A study of Main Grocery Buyer shopping habits. With the change in shopping habits and the rise of private label, we wanted to better understand the buying behaviour of Main Grocery Buyers (MGBs).